Calgary web design and graphic design process

Process

To put things simply, following a process will result in fewer headaches for you and higher quality deliverables. Sounds alright, doesn’t it?

Better yet, depending on which services you’re employing, we will custom tailor our process to your job so you’re not just jumping through hoops.

Discovery

All of our jobs start with Discovery: the phase where we get to know you and your business by asking questions ... lots of questions. We’ll need to know everything: your audience, competition, goals and so on.

We may even discover things you haven’t thought of. And we will dissect your requirements to determine exactly what you really need, since every detail affects our work and will help us find the best solutions.

Quoting

It may seem odd to explain quoting in our process, but we think it's an important step in gaining complete understanding of a job. Based on our findings during Discovery, we will determine which of our services best meet your needs and we will custom-tailor a quote for you.

Our quote will detail out every aspect of a job so there are no surprises. You'll know exactly what we're going to do and the deliverables we will provide. We don’t simply pull numbers from a price sheet and email them to you.
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Design

Web design, graphic design, and brand identity design ... these are big jobs that take big ideas! So we’re not going to knock out one or two ideas and call it a wrap. We tackle the designs of every job through several carefully planned steps that let you see our creative direction as it’s established, and ensure all issues are identified and corrected early.

We will craft your unique designs using our quality guidelines, all of our gathered information, and your input as a guide.
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Printing

Calgary web design and graphic design process diagram

We’re not limited only to web design - we also deal with print design. For jobs that require printing, there are a number of decisions to make, and we will work closely with you in determining your requirements. This may involve exploring digital printing or offset printing, PANTONE inks or CMYK, and various paper stock options.

Once the details are ironed out we will prepare your design files and start the printing process with one of our well-trusted 3rd party print shops.
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Contact us for our Calgary web design and graphic design process Web Design & Development Only Past This Point

Development

We go the extra mile ... An informed client is a happy client.

Having a great process ensures the success of your job, but we also keep you informed throughout. This means you have more control and are given more opportunities to flag any potential issues and give feedback (e.g. high fives!).

We don’t only make attractive designs - we make attractive designs that work well! Once all of the design work is complete and you’re satisfied with the results, and all of your requirements are solid, we will start on the web development phase.

Mostly behind closed doors we will toil away to build your website, which will be hosted on our development server so you can view it and provide feedback before it goes live.
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Deployment

Once your website meets your approval and has been fully tested, it will be ready to deploy to your web hosting provider. If you don’t have a web host, domain name, or email provider, don’t fret ... we won’t judge you.

We are well-equipped to help you register those services with trusted 3rd party providers and you’ll swoon once you see how easily we handle it for you. We make this headache-free and effortless for you.
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Documentation

Little did you realize, but throughout our whole process we have been documenting everything we’ve been doing: passwords for 3rd party services like your web hosting, instructions for your content management system, colour values for your designs, etc.

Now it’s time to share all of these details with you. They come neatly packaged as a series of documents that you can easily refer to when you need.
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Marketing

Testimonial of our Calgary web design and graphic design process

You want to keep going? So do we! The creation of a website doesn’t end with deployment; that’s just the beginning. Now that you have a website, you'll clearly have visitors, and more importantly you'll want to make sales based on their visits.

There are a lot of options, so we'll work with you to determine which online marketing opportunities best meet your requirements and budget. We'll market your website to the masses!
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Now that you know how we work, contact us now and let's get the wheels in motion!